My friend Mike said that,
'people fail in mlm, network marketing, internet marketing,
or home business opportunities for two main reasons.
1. Most people start with a shoe string budget,
but since they don't know how to effectively advertise and
promote their businesses, they run out of money without having
the opportunity grow and explode their business.
2. They pitch their mlm, network marketing,
internet marketing, or home business opportunities to their
family, friends, and co-workers. Then they run out of people
to talk to, and out of money to advertise.' That's a sad scenario.
The key to not fail in mlm, network marketing, internet marketing,
or home business opportunities; is to implement a franchise
system with a proven marketing strategy that works. Sort of
like Mc Donald's, the casinos in Las Vegas, movie theaters,
and others. For instance, do you think Mc Donald's is in the
hamburger business? How about Las Vegas' casinos? They advertise,
"What happens in Vegas stays in Vegas." Movie theaters,
Do you think they could stay in business by merely selling
admission tickets? Let me tell you why Mc Donald's can afford
to sell a burger for a $1 dollar. Because it knows that when
you buy that extra slice of cheese, fries, and soda, it will
make a huge profit margin on them. Las Vegas casinos lure
you with their entertainment advertising, but they don't tell
you that they want you to lose all your money in gambling
which is where the real money is made. The same with movie
theaters, you take your family to watch a movie, and you easily
spend $40 bucks in popcorn, sodas, and candies, not including
the admission tickets! Do you see what is going on here? Do
you see the marketing strategy at work? If these businesses
did not a have a game plan, they would go out of business
or they would have a hard time staying in business. The question
that must be popping in your mind by now is, what does that
have to do with my mlm, network marketing, internet marketing,
or home business opportunity? It has a lot to do with it,
if not all of it! The strategy is based on the ABC business
model. Once you understand it and apply it to your mlm business,
network marketing business, internet marketing business, or
home business opportunity__viola! Your business will explode!
What is this ABC business model, and why is it vital to your,
mlm business, network marketing business, internet marketing
business, or home business opportunity? Let's just say that
part A, part B, and part C, all three parts complement each
other. Part A is the most important of the three parts, yet
most people only use part B and C. Especially if you are advertising
your business on a shoe string budget! Do you see now why
people fail in business? Can your mlm business, network marketing
business, internet marketing business, or home business opportunity
survive on parts B and C only? Sure it can, but it will cost
you a fortune in advertising, and I guarantee it! Part A is
designed to help you fund your advertising, and generate prospects
for your business. Part B is designed to put quick cash in
your pocket to pay bills or to invest further grow your business,
and part C is your long-term residual income. How does part
A help you fund your advertising so you don't run out of money?
Simple. Sell a low cost high volume item that is closely related
to your mlm business, network marketing business, internet
marketing business, or home business opportunity. Something
easy to sell whether you are an expert or not. It could be
a nutrition product, a service, or an affiliate program, but
it has to be closely related to your mlm business, network
marketing business, internet marketing business, or home business
opportunity. The reason for doing that is that it is a lot
easier to sell $500 dollars in retail products than it is
in building a $500 residual income, do you follow? Just to
give you a perfect example, as a network marketer, would you
buy a business that is worth $1,000 to $2,000 dollars without
thinking about it, or would you be more inclined to buy an
inexpensive book that shows you how to be successful with
that business? If you are like me, you would buy the book
and educate yourself first. A book like this would be a retail
product that sells easily. By implementing Part A which will
lead to Part B and then to part C, your mlm business, network
marketing business, internet marketing business, or home business
opportunity will always be up and running, and no longer worried
about running out of advertising funds. Part B in mlm business,
network marketing business, internet marketing business, or
home business opportunities comes in the form of fast start
bonuses aka "bread and butter." As you continue
to implement part A it will not only fund your advertising
campaigns, but also will generate endless prospects for your
business. Remember, Part A has to be closely related to your
main business. Do you see now why part A is so vital for your
business? When you do your advertising, vary your advertising.
Do not rely solely on one form of advertising. My wise friend
Mario said, "a table cannot stand on one leg, (a conventional
table) and neither will your mlm business, network marketing
business, internet marketing business, or home business opportunity
be able survive on one form of advertising alone. Apply this
ABC business model in your mlm business, network marketing
business, internet marketing business, or home business opportunity
and you will never ever have to worry about running out of
money, or failing in this industry again. About the Author: www.start-ownbiz.com
